Çaykur Filiz is a loose-leaf black tea from Çaykur, the Rize-based Turkish tea producer, sold in a 1 kg box. The pack presents it as tea from the first fresh spring shoots, and the only ingredient listed is black tea. Because it is loose tea rather than tea bags, it is meant for the classic Turkish method of brewing in a stacked pair of teapots (çaydanlık), which gives a clear, deep red cup.
The usage notes published for this tea suggest about two teaspoons per tea glass, soft water free of limescale, and 13 to 15 minutes of gentle brewing on low heat. Pour a little of the strong brew into a small tulip glass and top it up with hot water to taste. Serve it plain or with sugar cubes next to simit, white cheese, olives and jam at a Turkish breakfast, or with a piece of lokum in the afternoon.
Keep the box closed in a cool, dry place away from strong smells, and move the tea to an airtight tin once opened so the aroma stays fresh. A 1 kg pack suits households that drink tea through the day, as well as offices and anyone who likes to buy in bulk.